The 2020 "specialized, special and new" new product launch conference (summer) was successfully held: 20 Guangdong enterprises' "specialized, special and new" products appeared on the cloud

    On July 28, the 2020 "Specialized, Specialized and New" new product launch conference (summer) was successfully held online. 20 companies from the five major fields of high-end equipment manufacturing, biological industry, emerging information industry, energy conservation and environmental protection, and new materials, brought together New products debut.

    In order to better cultivate and serve specialized, special and new small and medium-sized enterprises, and discover and publicize a batch of specialized and special new products and technologies, the Guangdong Provincial Department of Industry and Information Technology held the 2020 "Specialized, Special and New" new product launch conference to create a national demonstration Specialized and special new enterprise service products with high efficiency.

    It is understood that this year's new product launch conference is undertaken by the Guangdong Small and Medium Enterprise Development Promotion Association. It is planned to hold one event in summer, autumn and winter respectively, and select excellent new products from 60 companies (20 releases per event). Media communication, industrial empowerment, and capital assistance will jointly create a specialized, special and new "leading goose" enterprise, and guide more small and medium-sized enterprises to take the road of "specialization, refinement, specialization, and novelty" development.

    Written by: Li Fengxiang  He Ping

    new platform

    Help small and medium-sized enterprises increase sales and expand markets

    Last year, at the 16th China International Small and Medium Enterprises Expo, Guangdong's first "specialized, special and new" new product launch conference was successfully held, which aroused widespread attention and praise.

    On this basis, the Provincial Department of Industry and Information Technology will continue to organize the 2020 "specialized, special and new" new product launch conference. The impact of the new crown epidemic on small and medium-sized enterprises has effectively helped the healthy development of small and medium-sized enterprises.

    Small and medium-sized enterprises are the largest group of enterprises in Guangdong and an important foundation for building a modern economic system and promoting high-quality economic development. The private economy with small, medium and micro enterprises as the mainstay contributes more than 50% of the country's tax revenue, more than 60% of the GDP, more than 70% of technological innovation achievements, more than 80% of urban labor employment, and more than 90% of the number of enterprises . With the development of the global epidemic, the main difficulty faced by small, medium and micro enterprises has changed from the difficulty of resuming work to the difficulty of obtaining orders, and the smooth operation of enterprises still faces many challenges.

    In the face of challenges, Guangdong implemented precise policies to move the "specialized, special and new" new product launch conference from offline to online, and selected new products from many specialized, special and new enterprises participating in the selection in the province, and went through the preliminary selection on the Internet , roadshow training, cloud review and other links, select 20 outstanding new products to be on the stage of the summer conference, and release them simultaneously on the entire network through many media platforms.

    Yao Dehong, director of the Guangdong Small and Medium Enterprises Bureau, expressed the hope that through the form of the press conference, with the help of the media's strong communication, guidance and influence, it will help more small and medium-sized enterprises to open up new markets and guide more small and medium-sized enterprises to develop specialized, special and new development The road to let more Guangdong's good manufacturing and good products be famous all over the world and deeply rooted in the hearts of the people.

    新产品

    New products of 20 companies in five major fields debut

    "The product has a number of technological innovations. The current minimum recognition can reach 10uA. It can accurately identify the tiny current of 100uA  and can realize high-precision isolated measurement of tiny current without damaging the current line under test. This marks that Hangzhi's micro-current detection technology has reached the global advanced level." At the press conference, the relevant person in charge of Shenzhen Hangzhi Precision Electronics Co., Ltd. introduced.

    In this regard, Zhuo Shuhong, president of Guangdong Yueshang Venture Capital Co., Ltd., an expert in the high-end equipment manufacturing industry, said that the micro-current sensor produced by Hangzhi broke the monopoly of foreign markets and filled the domestic gap. The localization of high-end sensors solves the problem. It can contribute to the independent construction of components in our country.

    This is just one of the wonderful moments of this "specialized, special and new" new product launch conference. At the press conference, the heads of 20 companies took the stage one after another to release the new products on the whole network, and then experts in the corresponding fields reviewed and commented on the products.

    The author combed and found that the 20 selected companies come from five key fields, including 6 in the high-end equipment manufacturing field, 3 in the emerging information industry, 3 in the new material field, 5 in the energy conservation and environmental protection field, and 3 in the biological industry field.

    According to the requirements of the Provincial Department of Industry and Information Technology, during the selection process of "specialized, special and new" new products, priority will be given to the selection of specialized, special and new small and medium-sized enterprises identified by the competent departments of industry and information technology in Guangdong Province and various cities. The industry is required to be an excellent product with domestic and even international technology leadership; or a new product developed and produced using new technology principles and new design concepts, which is representative and forward-looking in the industry; or a representative product that has successfully explored under new business forms and new models , A product that is significantly improved in structure, material, process, etc. compared to existing products on the market, significantly improves product performance or expands the use of functions. In terms of timeliness, the product release cycle is required to be a new product that has been launched within the last year or is planned to be launched within the next three months.

    To obtain the "admission ticket" for the new product launch conference requires "unique secret skills". Facing the challenge of new products from multiple fields such as high-end equipment manufacturing, biological industry, emerging information industry, energy conservation and environmental protection, and new materials, 20 selected companies "passed five hurdles and cut six generals" and went through online preliminary selection and roadshow training , project field research, cloud review and other strict new product selection links, successfully stood out among the many new products recommended by cities across the province, and became the representative of new products on the stage of the summer conference.

    Xie Hong, president of the Guangdong Small and Medium Enterprises Development Promotion Association, said: "Many of the products at the 'specialized, special and new' new product launch conference are high-tech products, but in the selection, not only high-tech is emphasized, but more Whether the enterprise focuses on subdivided fields, whether the products are novel, and whether it can show the small and beautiful characteristics of small and medium-sized enterprises."

    新机遇

    All-round empowerment for enterprise innovation and development

    "Specialized, special and new" enterprises are the best among small and medium-sized enterprises, and "specialized, special and new" new products represent the direction and future of innovation and development.

    This global launch of new products will help companies break through the problem of asymmetric information resources, and provide a platform with broad opportunities for "specialized, special and new" new products. It is understood that some of the selected new "black technology" products have attracted the attention of investment institutions, and have been initially delineated as investment targets, and are expected to become the next "leading geese" to soar.

    "By participating in the press conference, we can not only use the media platform to expand our influence, but also get comments and guidance from authoritative experts in the industry, gain opportunities to communicate and negotiate with investment institutions, and empower the company's innovation and development in an all-round way." Several companies participating in the conference are in charge People express similar feelings.

    After the press conference, the Guangdong Small and Medium Enterprise Development Promotion Association will continue to track these 20 companies, and keep abreast of the follow-up sales of new products, difficulties and needs encountered through various forms such as questionnaires, telephone return visits, and on-site visits. Integrate resources to provide corresponding services for the development of new product companies, including but not limited to helping financing, industry docking, etc., to help new product companies develop better and go further.

    The relevant person in charge of the organizer of the press conference expressed the hope that the press conference will become a new starting point, and that participating companies can gain more opportunities for communication and cooperation. Actively promote their improvement in innovation ability, market development, operation and management level, and intelligent transformation.

    Next, Guangdong will hold new product launch conferences of "Specialized, Specialized and New" in autumn and winter to continue to help more small and medium-sized enterprises to open up new markets and guide more small and medium-sized enterprises to take the road of specialized, specialized and new development.

    ■Link

    2020年"Professional, Special and New" New Product Launch Conference (Summer) 20 Enterprise Projects

    1.Shenzhen Hangzhi Precision Electronics Co., Ltd.

    10mA High precision micro current sensor

    2.Huizhou Haizhuo Kesai Medical Co., Ltd.

    Hydrodynamic Therapy Workstation, Disposable Debridement Waterjet Head

    3.Shenzhen Xianyang Technology Co., Ltd.

    High-speed HD 3D machine vision system

    4. Dongguan Noni Electronic Technology Co., Ltd.

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